GenCell Ltd. engages in the development and production of fuel cell-based energy systems. It offers GenCell BOX, a long-duration backup power solution that provides source of 5kW backup power for telecom and critical communications applications; GenCell REX, a utility backup power solution that produces 5kW of emission-free electricity for substations during power outages; and GenCell FOX, an off-grid power solution for telecom, schools, homes, hospital, border protection, CCTV, water purification and pumps, and heating. The company also provides GENCELL EVOX, a grid independent EV charging station; and GenCell IoT Remote Manager, a backup power solution for utilities, telecom, homeland security, healthcare, and other industrial applications. It operates in Israel, Mexico, the United States, Romania, Germany, Italy, and Canada. GenCell Ltd. was incorporated in 2011 and is headquartered in Petah Tikva, Israel.