Genius Products, Inc., operates as an entertainment company that produces, publishes, and distributes films, videos, and music on digital video discs (DVDs), video cassettes, video home system (VHS), and compact discs (CDs). It distributes its products to traditional, direct response, mail order, and Internet retailers. Genius Products, Inc. was formerly known as International Trading and Manufacturing Corporation and changed its name to Genius Products, Inc. in October, 1999. The company was founded in 1996 and is based in Solana Beach, California.