Major Cineplex Group Public Company Limited, together with its subsidiaries, operates as a lifestyle entertainment company primarily in Thailand. It operates through five segments: Cinema Business, Advertising Business, Bowling and Karaoke Business, Rental and Services Business, and Movie Content Business. The company offers theater, foods and drinks, and relevant services; and operates cineplexes under the Major Cineplex, EGV Cinema, Paragon Cineplex, Esplanade Cineplex, Paradise Cineplex, Mega Cineplex, Hat Yai Cineplex, Quartier CineArt, Westgate Cineplex, Cineplex, Icon Cineplex, and Major Cinema brands. It also provides various advertising services, including in-theater and 4D ads. In addition, the company provides bowling services under the Major Bowl Hit and Blu-O Rhythm & Bowl brands; karaoke rooms; and Sub Zero, an ice skate rink. Further, it offers retail spaces for rent in the cineplexes; produces and distributes films; and distributes VCD/DVD, Blu-ray, and film rights. The company was founded in 1995 and is based in Bangkok, Thailand.