Minerco, Inc., through its subsidiary, engages in the development of beverage, entertainment, and ancillary brands in the United States. The company's beverage brand portfolio includes VitaminFIZZ and The Herbal Collection, as well as COFFEE BOOST and VitaminCreamer brands. It is also involved in the generation, production, and promotion of live entertainment, such as concerts, festivals, and other live events under the Fuse Live Events brand. The company was formerly known as Minerco Resources, Inc. and changed its name to Minerco, Inc. in October 2015. Minerco, Inc. was founded in 2007 and is based in Katy, Texas.